An Update From Ericka

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So, it's been almost two weeks  since we launched AdamAndTyler.com.  In all honesty, we didn't know what to expect. The intent was to drive a little extra focus towards our  'Breakfast from Heaven' program with JetBlue... little did we know it would garner the attention of Fox and NPR!  There have been quite a few  questions and comments along the way. Some people questioning whether  Adam and Tyler are actors or actual ABMs. They are most definitely ABMs on the PHILLY business and not hired hands.  Was this scripted?  Nope!  All the content is real time, straight from the heart. One of the main reasons we thought this would work is the fact Adam and Tyler not only have great senses of humor, but are also incredibly passionate  about PHILLY. Who better to represent our new product and the brand?  We also wanted to hear from the JetBlue passengers. We wanted to know what they thought of 1/3 Less Fat PHILLY and whether we had successfully delighted them. That quite simply was our goal - make some people happy  with a product we think is super!  The entire team was excited to try something new and we certainly welcome the continued comments and builds to our program.  Rest assured, we intend to keep the conversation going at LoveMyPhilly.com and invite you to help us figure out where we can take it! Thanks for visiting,

- Ericka

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Our Boss:
ColonelGettman@gmail.com

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